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To avoid seeing the same ads, loosen your filters and change up the ad creation date often! If you're too specific with filters, you might get very few results and see the same ads repeatedly. Play around with different filters and dates to keep getting fresh ads!
We would like to remind you that we have every Facebook ad, this means that if you can't find new ads, it is a filtering issue. Try to understand and play around with the filters more.
The reason you keep seeing the same ads will be because your filters are either too much, or you have to change up the sorting or the ad creation date. The default sorting is "found at," which means ads that were found the latest will be on the top. If you combine that with a lot of filters, you might keep seeing the same ads the whole time. You can also click the "x" on the sorting and get completely random sorting. Then, you can adjust the ads you see the way you like with the ad creation date and the last seen filter.
Never try filters that are too tight, e.g. a niche filter + 5000+ ad spend, narrowing down by country, and then also an ad creation date might bring you little results, which may lead to seeing the same ads for these filters. Instead, you should either play around with the filters (try different ad spend, dates, or countries) or use very loose filters like only ad spend and perhaps website.
We do not recommend filtering by adset amount or "scaling," as those filters will have you miss lots of ads. Scaling means that they are increasing the adset amount, but many people don't scale that way. So try not to use those filters.
You should try different ad creation dates, different last seen dates, different sorting, and perhaps different product creation dates.
- Ad creation date: The date when the ad was created.
- Last seen date: The date on which the ad was last seen by our system.
- Sorting: "Last seen" means ads last seen by our system will go on top, while "found date" means ads just found will be on top.
- Product creation date: The date on which the product was made.
You can hover over any filter or any metric in the ad, and it will tell you what it means. Please use that! Thanks for understanding!
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